Facebook is the most popular social network on the web. According to Alexa.com, it is the third most popular site in the world.
If you want to create a personal brand, you should follow these steps:
1. Post daily on Facebook - The content you post (status updates, videos, photos) should be relevant to the industry in which you want to brand yourself.
For example, I want to be known as a marketer. So the content I post on Facebook is all about marketing.
2. You need to engage in your community - you need to read and respond when someone gives you a message. When someone comments, you need to respond.
There are also groups and fan pages within your niche ... make sure you participate in them too. Comment, reply and engage.
Le. Leverage Live Videos - Facebook puts a lot of emphasis on live videos. This is their reality TV version.
Consider going live on Facebook at least once a week because more people will see it than just posting status updates.
Follow these three steps and you will build a strong personal brand using Facebook.
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